Anders offers a unique combination of product marketing and compelling content creation, sharpening your brand's edge with targeted messaging that connects and convinces, brought to life through visuals, web pages, and videos. Working with Anders, we saw a 13% increase in conversion rates on our website and tripled our lead generation within 90 days of implementation. For startups hungry for growth, Anders Maul is your go-to for standout positioning, messaging, and Go-To-Market execution. It's not just marketing; it's market-making.
— Peter Francis, Chief Growth Officer, Xembly.
He will help you think outside the box until you reach your potential.
— Andrea Moreno, MBA, Customer Marketing Manager
Anders works well across all teams. He’s comfortable working with the execs soliciting feedback, improving content, and moving messaging-related work along”
— Anonymous feedback from survey
Nobody cares about your startupIf you can’t tell potential customers why they should care about your company or product, you will have a hard time becoming the rocket ship you have been pitching to everyone. What you need is a compelling story that resonates with your audience.
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10 startup pitfalls you should try to avoidI have spent the past 15 years focused on accelerating startups. I have founded two companies, advised multiple startups, evaluated 600 Techstars startup accelerator applicants, and been a founding marketer four times. Here are some common startup pitfalls I have noticed over the years.
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How to beat the odds as a startup According to a Startup Genome study, the most common reason startups fail is due to poor product-market fit. This blog post will give you a framework that explains what product-market fit is, how to find it, and how to know if you have product-market fit.
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