Sales collateral
prospects understand

Sales Enablement

Icon: White briefcase on a red background.
DESCRIPTION
Analysis of existing sales materials and creation of new and more effective pitch decks, leave-behinds, and follow up materials that accelerate sales cycles.
Length
2-8 weeks, depending on existing materials.
OUtcome
Final output depends on need but can include: pitch decks, technical decks, one-pager, battle cards, and videos
Description
This service identifies your biggest needs and develops collateral such as sales decks, one-pagers, battle cards, helpful illustrations of technical information, and videos. All depending on the gaps in your content and the hurdles you face. The focus is on speed and impact with quick iterations on existing materials and creation of new and better ways of landing important points. I will work closely with sales, marketing, and design to level up existing materials and propose ways to fill gaps in your collateral portfolio.

Timeline
The length of this project depends on the number and types of pieces and the availability of the team. One-pagers are quicker to turn around whereas pitch decks and videos tend to take a little longer.

Week 1-2 : Identify needs and prioritize deliverables
Week 3-4: Production of collateral and review. 

Deliverables 
Deliverables depend on initial scope, below are examples of deliverables.One-pagerCompetitor battle cardPitch deckTechnical deckCompany overviewVideo pitch or story

Pricing 
Pricing is project-based and depends on final scope. Discounts are available for minority-owned and women-owned businesses; by purchasing multiple services; and by referring new clients.

Tip: This service can be useful for urgent needs, however, to get the most out of the service, pair it with the Market Validation and Positioning Story services. 

Companies that have already leveled up

2020INC logoOE logoAriseHealth logoAriseHealth logoAriseHealth logoAriseHealth logoAriseHealth logoAriseHealth logoThe Paak logoThe Paak logo
What's your Persuasion Strategy?
An effective persuasion strategy levels up your presence, communicates your value in clear, crisp, and compelling ways, and turns prospects into customers.
Request a free discovery call
Blog

Featured blog posts

Nobody cares about your startup

If you can’t tell potential customers why they should care about your company or product, you will have a hard time becoming the rocket ship you have been pitching to everyone. What you need is a compelling story that resonates with your audience.

Read more
3 min. read
10 startup pitfalls you should try to avoid

I have spent the past 15 years focused on accelerating startups. I have founded two companies, advised multiple startups, evaluated 600 Techstars startup accelerator applicants, and been a founding marketer four times. Here are some common startup pitfalls I have noticed over the years.

Read more
5 min. read
How to beat the odds as a startup 

According to a Startup Genome study, the most common reason startups fail is due to poor product-market fit. This blog post will give you a framework that explains what product-market fit is, how to find it, and how to know if you have product-market fit.

Read more
8 min. read